According to Travel Week News, 95% of visitors had their travel plans influenced by information from a brochure. A brochure is a small book or magazine containing pictures and information about a product or service. And so chances are you have spent your money designing and printing your brochures. However, this is just the beginning; the next major work begins in finding the best way to get your future customers pick the brochures. There are a number of ways of ensuring that your clients get the brochures, and one of them is by hiring someone to hand them out at events or at your store and pay them an hourly wage. This method is effective but with a recurring cost, which is avoidable by using brochure holders.
In addition to not having any recurring cost, a brochure holder unlike human service, takes no break, does not get sick, and thus absolutely helps both your cost and promotional efforts. There are various types of holders for brochures and choosing the right one for your business is not too simple. The following are types of brochure holders to help you decide which one best fits you.
Wall mount brochure holders are to be mounted on the wall in an office, storefront or warehouse. They are advantageous to businesses that do not have enough space on the table or counter points for displaying the brochures. They are meant to be mounted at the eye level except when you want to catch the attention of children; then you should mount them much lower. A wall mount brochure holder provides a perfect way for you to mount your brochures right on the wall where everyone can see it.
Counter top or tabletop brochure holder
This comes in handy if you have a lot of counter space. It is an effective way of getting your message across through a brochure without having to intrude with your clients. It is an always present means of showing your brochures. In the case that you have many brochures, you have the option of getting a deluxe series holder. Table top brochures are easily accessible and portable, especially if your desk, table, or counter is the clients’ centre of attraction in the office or business establishment. However, they can be easily knocked off by a customer. Thus, it should be made of more durable material.
Single pocket and multiple pocket holders
Also, there are single pocket and multi pocket brochure holders. They differ in that single pocket holders have space for a single brochure while multi pockets can hold as many as six brochures, making them the best option if you have many brochures to market your diverse range of products. Another advantage of multi pocket holders is that you can use all the six spaces to display a specific brochure all at once, increasing the chances of it being picked. To add to that, you have the option of adding business card pockets on the brochure holder, giving you the chance to personally sell your product.
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